11) BFI statistics yearbook

Chapter four, genre research:

1) Which 3 genres were the most successful at the UK box office?
1)Animation
2)Action
3)Comedy

2) Which 3 genres were the most least popular at the UK box office?
1)Romance
2)Documentary
3)War

3) Which film genre had the most films released in 2013-14 (but not the most successful, but a lot of films were made)?
Drama

4) How many films in this genre were made in 2013-14)?

153 (21.9% of the total amount of films)

5) How many animated films were made?
33 (4.7% of the total amount of films)

6) How many action films were made?
47 (6.7% the total amount of films)

Chapter 15, audience research:
1) Which age group made up the largest proportion of cinema admissions in the UK?
15-24 year olds

2) Which comedy film was most successful with this age group?
The Hangover Part III

3) Which film was most popular with the over 50s? What genre is this film?
Quartet- Comedy & Drama

4) Which genres were most popular with men?
Thriller, action and comedy 

5) Which genres were most popular with women?
Romance and documentaries 

6) UK films appealed most to which audience type?

45-55 and 55+ audience age groups

7) Which 3 films were most popular with the 7-14 age group? What does this tell us about their preferred genre?
One Direction; This is us, 
Wreck it Ralph 
 Despicable Me 2 
 One direction is the most prefered movie within the 7-14 age range because they are the biggest pop boy band in the UK. Animation movies suggests that they enjoy watching calm and relaxed films which are vibrant and happy.



8) The 3 most popular films with the 25-34 age group were Frozen, The Croods, and Jack The Giant Slayer. Why might this be and how does this contribute to animation being the most successful genre at the box office?
People aged between 25-34 usually have children, or have some connection to children, (e.g. have a young niece, nephew or cousin...). They usually have to accompany children to the cinema to make sure they are safe, behave properly and are simply okay. All regulated cinemas would want an adult to accompany the child -especially if under the age of 12-.  

9) Which 3 films were most popular with the 25-34 age group?

(1) Django Unchained

(2) Fast & Furious 6

(3) Rush

10) Which films were most popular with middle class audience (C1 and C2) 
C1:

1) Rush

2) Captain Phillips 

3) Gravity 

C2:

1) Oz The Great And Powerful

2) Fast & Furious 6

3) Despicable Me

11) Look at the tables for popular films in London and Scotland. What differences are there and what conclusion can you make about the types of films they appear to prefer?

Scotland: 1)Sunshine On Leith, 2) Faith, 3) Star Trek Into The Darkness

London: 1) Django Unchained, 2) Fast & Furious 6, 3) Gravity

This indicates that London has a broader preference of film genre and locations as well as focusing on 'Big Hollywood' films. Londoners are more willing to watch a variety of various films, whilst Scotland prefers more independent, 'Home-made' and classic films as they enjoy movies made close to home as they feel connected which makes the characters become more relatable and less of a fantasy.

Overall conclusion:
This research activity has allowed me to understand the 'mindsets' of the audience because I am the
in addition to the questions asked, i have learned; 

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